“Customer is King”; it is the widely used proverb of every service industry. It is very important to judge the customer satisfaction based on the company’s statistics, profitability and sales. Customer satisfaction is the tool by the help of which businesses measure the feedback of their products and services; it also helps to examine the customer expectations. Customer services are essentially the way by which you provide support to your customer; it can be prior to product delivery, during product finalisation or support after product delivery. It can help you to get in touch with your customer and ensures that the product life cycle is going as it was planned.
Initially, telephone and mail was considered as the widely used mediums for customer support. However, in this era there are a number of mediums that are used in order to get connected with your customers including Emails, calls, WhatsApp, Facebook, Pinterest, Instagram etc. Advent of social media makes ease to the customers as well to the service providers in terms of product accessibility. With the advancement, it is very important to handle dissatisfied customers on high priority else this may ruin your brand image by giving negative feedback on your official pages/numbers.
Mostly companies are not well aware of the cost effectiveness of their retaining customers. Rather than retaining their existing customers they are paying attention in acquiring new customers. It is very important for essay writing services to get in touch with their existing customers in order to get the feedback timely. This practice will be beneficial for both customer and service providers. Usually, the target market of essay writing services are student from diverse backgrounds and they are concerned about their grades; it is the responsibility of the customer support services to keep up a correspondence with them in order to get the idea of acquired grade.
The main aim of the customer services is to resolve all the concerns and queries of existing or upcoming customers in the best possible way. It is very important for customer support to be responsive; as a number of emails/messages are received on daily basis and to respond timely is what makes your service exceptional. The golden rule is to handle your customer is adding some personalised touch while responding; as robotic answers won’t appeal today’s customer. To start with just a typical sales pitch is not interesting all the time. According to old adage, “The buyer buys the salesperson, not the product”; and customer service is the name of building relationships rather than just selling or making commission. In order to build a strong relationship it is important:
- To greet your customer personally and try to remember special occasions.
- To address/call your customer by his/her correct name.
- To appreciation the customer for the contact.
- Use simple language.
- To summarise the situation that he is facing.
- To answer the query by using most appropriate words (especially if response of the query is destructive).
- To close the deal with style.
- Avoid using templates.
It’s a psyche of customers if they are comfortable with one salesperson they won’t prefer dealing with anyone else; in this case a good customer relationship is what really matters.